Ruby Pie
Live event partnerships · Ruby Pie

Day Fever

The UK and Ireland's biggest daytime disco.

The feel-good daytime disco bringing thousands of people together to dance, sing and celebrate across the UK and Ireland.

30 cities. Every month. One nationwide party.

Vicky McClure waving on stage at Day Fever, wearing a More Joy T-shirt

All the joy of a great night out.

Day Fever is a feel-good party where people dance, laugh, reconnect and let their hair down, from the afternoon into the early evening.

It has tapped into something real in British culture: people over 35 who still love music, dancing and a proper night out, but no longer want to be out until 2am.

The best bits of a night out. Music, friends, energy, community and fun. None of the late-night chaos.

Two friends cheek to cheek on the Day Fever dancefloor
Vicky McClure laughing at the decks with the crowd behind her
Three friends with glitter face paint hugging
A woman in leopard print dancing with arms in the air
Two women laughing together in the crowd
A woman with a pink bag mid-dance
A silver-haired woman dancing by the stage barrier

Nationwide

A nationwide platform for brands.

Day Fever is not a one-off festival or a handful of regional nights. It runs all year round, from Plymouth to Belfast and Aberdeen.

A ready-made network of live audiences across the country, through one national partnership.

30

cities every month

30k

party goers every month

30

cities every month

All year

round, not a summer season

UK + Ireland

from Plymouth to Aberdeen, Belfast and Dublin

Every city gets its own party

A national footprint, with a local moment in every city

Day Fever P&J Live, Aberdeen poster
P&J Live, Aberdeen
Day Fever Ulster Hall, Belfast poster
Ulster Hall, Belfast
Day Fever O2 Institute, Birmingham poster
O2 Institute, Birmingham
Day Fever Concorde 2, Brighton poster
Concorde 2, Brighton
Day Fever O2 Academy, Bristol poster
O2 Academy, Bristol
Day Fever Camp and Furnace, Liverpool poster
Camp and Furnace, Liverpool
Day Fever HERE at Outernet, London poster
HERE at Outernet, London
Day Fever New Century Hall, Manchester poster
New Century Hall, Manchester
Day Fever City Hall Ballroom, Sheffield poster
City Hall Ballroom, Sheffield
Day Fever O2 Guildhall, Southampton poster
O2 Guildhall, Southampton

Amplify your brand with a national platform and in-person activations.

Nationwide scale

30 cities every month, across the UK and Ireland, all year round.

Real-life activation

30k party goers every month, face to face with your brand.

National amplification

Flyers, Reels and Day Fever's socials carry the campaign beyond the room.

Sponsorship

Put your brand at the heart of Day Fever.

A plug-and-play way to activate across the UK and Ireland: meet thousands of people in person, then carry the campaign further on Day Fever's own channels.

Option one

10 Day Fevers

across 2 weekends

A focused national campaign. 10 events, 2 weekends, around 15k people in the room.

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Option two

Twice the dancefloors

20 Day Fevers

across 4 weekends

An extended national campaign. 20 events, 4 weekends, around 30k people in the room, plus an additional Instagram collab.

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What's included

Standard in both options

Event presence and branding

Your brand on screens across the venue

Branding on the tickets sent to attendees

In-person activation

Take over one hour of dancing: own the genre and the soundtrack

Audience engagement

Free tickets at every event for your fans and customers

Promotional and social activity

Branding on the event flyers on Day Fever's socials

A Day Fever Instagram Reel collab with your brand

Talent

An appearance by a Talent Ambassador at a Day Fever event

Optional extras

Vicky McClure campaign add-ons, quoted separately. Find out more →

Vicky McClure and Jonny Owen on stage in front of a packed Day Fever crowd
Vicky McClure and Jonny Owen at the decks, pointing to the crowd

Take it further with Vicky and Jonny.

Vicky and her husband Jonny founded Day Fever and love to join the parties up and down the country. Adding Vicky and Jonny to a campaign opens up more moments for content, audience engagement and brand activation.

Vicky's Instagram audience is UK-based, mostly female and right in Day Fever's sweet spot.

825K

Instagram followers

83%

UK audience

77%

female

183K

average plays per Reel

8,440

average likes on branded posts, 92% above her average

42%

of her audience aged 35 and over

Source: Instagram audit, June 2026.

Please note, this will be quoted separately.

Request Packages

See it in action

You have to see it to feel it.

Experience

A packed Day Fever dancefloor from the balcony
The crowd at Camp and Furnace, Liverpool
Camp and Furnace, Liverpool
Two friends on the dancefloor

Bring your brand to the party.

From 10 events across 2 weekends to 20 across 4, Day Fever gives brands a way to reach people nationwide and create moments they remember in person.

Request Packages
Day Fever